Saturday, April 20, 2013

Logo Design for Ureshino Onsen Hospital

Logo Design for Ureshino Onsen Hospital

Ureshino Onsen Hospital is a unique hospital for the aged.  The concept is based on community and friendship.  The environment is also conducive for rehabiltation with beautiful green forest surroundings and a communal organic farm to encourage participation and communication. It is believe the mind and body have to be active and the core concept of this hospital is that of "Friendship"

The logo proposed is simple but yet it tries to encompass the many values that this unique hospital represents. The only restriction given was the use of the bright green and orange.

The logo in basic forms the letter "U" and "O" and the "U" is actually the kanji word for FRIENDSHIP.  The "O"represent sunshine a symbol of another healthy day. It also forms the head of what is a person  with arms outstretch to the word friendship. The person is surounded by greenery and friends.  The 2 key elements of this hospital.



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